Learn secrets to making your business ‘magically’ successful

Staff Report

September 14, 2013

“America’s Customer Experience Coach” John Formica, an “Ex-Disney Guy,” will be returning to Richmond County when he presents his popular seminar from 6 to 9 p.m. Sept. 17 at the Cole Auditorium on the campus of Richmond Community College in Hamlet. This free seminar is specifically designed to show business owners, leaders, staff and business professionals how to create a Disney-like customer experience and business culture in their business.

“Have you ever wondered how the Walt Disney World Resort company continues to produce a dynamic model on business excellence, leadership and service?” Formica asks. “Imagine if you could create a customer focused business culture like Disney; what would your business look like?”

Formica will share his Disney experiences and more than 25 years of small business experience to help people be more successful in today’s challenging economy. This free seminar is a must-see for business owners who want to attract more customers, build brand loyalty for life and distinguish their business from competitors.

To register for this seminar, log onto; email or call Deborah Hardison, Small Business Center director, at 910-410-1687. Pre-registration is preferred, but walk-ins are welcome.

“Attendees will learn the one secret Disney uses to gain employee commitment, what your customers really want not what you think they need, strategies to attract more customers, tips on how to build lasting relationship with your customers and more,” Formica said. “Leaders, staff and teams will be empowered and inspired during this high energy, applicable and entertaining program.”

Formica is a nationally known speaker, business consultant and author of the top selling book, “Making the Customer Experience Magical Now! How to Succeed in Business and Beat Out Your Competition Today.” He has become “America’s Customer Experience Coach” and leading authority on tourism, hospitality and service industries alike, according to his website. He has inspired audiences with more than 2,500 keynotes and seminars throughout the U.S. and successfully coached hundreds of small businesses and local communities to achieve the results they want.